Meta Ads management

Describe the outcome, the market, the budget and the creative. The Campaign Manager returns a draft with the campaign, its ad sets and its ads, open in an editor that keeps every field at its own level.

Before anything is created, Adrails asks Meta to check the campaign. What it creates starts paused, so nothing spends until someone switches it on. Templates keep the settings that should not drift from one launch to the next.

• Objectives: Sales, Leads, Traffic, Engagement, Awareness and App promotion
• Single image or video, carousel, or an existing post
• Media uploaded in the editor, cropped per placement

A Meta split test divides the audience between ad sets, so nobody sees two versions. Vary the audience, the placements or the bidding. A lighter test tracked by Adrails compares ad text or creative inside one ad set.

The verdict comes from your own figures: the leader is tested against every other variant at 95% confidence, and no winner is named before each variant has 10 conversions. Launching and ending a test both go through an approval.

Campaigns lists every campaign, ad set and ad of the accounts you select, with spend, results, ROAS and CPM. Analysis puts each account and each connected source on the same period, converted to the workspace reporting currency.

With tracking on your site, Adrails sends signed sales and leads back to a Meta dataset through the Conversions API, so bidding learns from conversions the pixel missed.

An agent never publishes on its own. A launch, a budget change or a pause it prepares waits as a proposal, with the state before and after and the figures behind it. When you approve, Adrails reads the live state again and blocks the action if it changed in the meantime.

Any member can ask the agent and read every page. Only an owner or an administrator approves a change to an ad account, and an automation acts only within the accounts and the ceiling you set.