Triple Whale

Triple Whale gives Adrails a blended view nobody else computes: spend across Meta and Google, ROAS per channel, cost per acquisition and net margin. It is shown next to what the ad platforms report, not in place of it.

Before you startCopy Anchor Link

Connect Shopify first. Triple Whale reports on a store, and Adrails needs exactly one connected Shopify store to point it at.

ConnectCopy Anchor Link

1. In Triple Whale, create an API key. Tick Summary Page: Read, and nothing else.
2. In Adrails, open Integrations, choose Triple Whale, and paste the key in Paste your API key here.

What Adrails readsCopy Anchor Link

The summary page of your store: blended spend, ROAS, CPA, net profit and refunds. Read every 6 hours. Adrails reads no customer journeys.

What it is used forCopy Anchor Link

• Analysis: net profit, CPA, Meta ROAS and refunds in the chart, and a Triple Whale row under Each integration.
• The agent: profit figures when you ask about them.

Watch forCopy Anchor Link

• With no Shopify store, or more than one, the connection is refused.
• The key only reads.